If announced in Junethe new time limits in iOS 27, iPadOS 27, and macOS 27 or later give parents more flexible ways to manage the time their kids spend in apps across categories including entertainment, games, and social media.
To support this, the App Store Connect age rating questionnaire now includes questions about your app’s social media capabilities. A social media capability is defined as the ability to redistribute, amplify, or interact with user-generated content through a social feed or similar discovery method. The Social Media Time Limit category is based on whether your app or game offers social media capabilities, regardless of the app category selected in App Store Connect. Apps with these capabilities will display a new Social Media content descriptor on their App Store product page. If you indicate that your app or game has social media capabilities, but they are disabled for anyone under 13, it will not be included in the Social Media Time Limit for Users Under 13 category. Please refer for more information Introduction of time allowances.
Starting today, you can view and answer these questions. As previously shared, responses will be required starting September 2026 when submitting new apps or updates to the App Store, or when submitting apps for notarization for alternative distribution.
